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TfMA Seminar – Content is still King!

Posted in Content, Forgive, Marketing, TfMA, Uncategorized, advertising, presentation, show, technology, title, week on April 7th, 2010 by Persuasive Content – Comments Off

Forgive the cheesy title, but yes I gave a presentation at the Technology for Marketing and Advertising (TfMA) show last week where I talked about the place of content and in web or digital engagement. Or as marketing put it in the show guide synopsis:  ”The importance of good content management and governance as a [...]











Does WCM Really Need a Fix?

Posted in Content, Jon, Jon Marks, Marks, Uncategorized, Web, challenge, community, jboye, part, preparation, presentation, twitter, yesterday on January 24th, 2010 by Persuasive Content – Comments Off

As part of preparation for a presentation he gave yesterday at Jboye ‘09 – a few days ago Jon Marks set a challenge to his Twitter community; to give him examples of where Web Content Management fails. I admit I am not at the JBoye event, so I have missed seeing Jon in action – [...]







Persuasive Content 2009-11-05 02:31:37

Posted in Fix, Jon, Marks, Uncategorized, WCM, challenge, jboye, part, preparation, presentation, twitter, yesterday on November 5th, 2009 by Persuasive Content – Comments Off

Does WCM Really Need a Fix?As part of preparation for a presentation he gave yesterday at Jboye ‘09 – a few days ago Jon Marks set a challenge to his Twitter community; to give him examples of where Web Content Management fails. I admit I am not at the JBoye …

















Persuasive Content 2009-11-05 02:31:03

Posted in Fix, Jon, Marks, Uncategorized, WCM, challenge, jboye, part, preparation, presentation, twitter, yesterday on November 5th, 2009 by Persuasive Content – Comments Off

Does WCM Really Need a Fix?As part of preparation for a presentation he gave yesterday at Jboye ‘09 – a few days ago Jon Marks set a challenge to his Twitter community; to give him examples of where Web Content Management fails. I admit I am not at the JBoye …